Less Plastic. Less Energy. Pure Water.
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Bottled water should be natural - and according to the National Hydration Council, most bottled water here in the UK is from natural sources.
Spring water and natural mineral water has to be bottled at its specific, protected and natural underground source and be safe to drink without needing any treatment at all.
Bottled 'natural mineral water' (it has to say 'natural', naturally) also has to have a stable and characteristic mineral composition.
Our tap water comes to us via our local water treatment works where ground or surface water is disinfected with chlorine to remove bacteria.
This treated water is then sent through our mains system - miles and miles of pipes running from the treatment works to the pipes in your building.
Some of those pipes may be a bit old and rusty (just saying). Here's a bit more about mains water treatment and our own water purification process.
Most bottled water comes in lightweight plastic bottles specifically designed to be recycled once emptied - not to re-use again and again.
As the National Hydration Council says, the plastic used for most food and drink is PET (Polyethylene Terephthalate) and must comply with all European and national legal requirements so should be completely safe and not contaminate the water.
These squidgy plastic bottles are 100% recyclable - but can you honestly say that every single plastic bottle you're done with always goes in the recycling bin?
Re-using these plastic bottles could lead to your water getting contaminated with bacteria, as The Huffington Post recently wrote about.
It's fine to wash and re-use the type of hard plastic or stainless steel bottles designed for taking running or cycling - as it is to re-use glass bottles, simply because they shouldn't break down and be subject to the type of wear and tear that encourages bacteria growth.
If you're not keen on the taste of your tap water or you want to cut down on the amount of plastic waste your family generates, then there is a third option.
Our system helps you to stay uncompromisingly hydrated, healthy and ethical. No musty smells. No bitter taste. Greatly reduced plastic waste.
As the Virgin Pure System plugs straight into your existing plumbing, and turns your mains water into triple-filtered H2O, like some kind of hydro-alchemy.
For around 76p a day, less than a single bottle of water, Virgin Pure gives you unlimited access to the healthiest and tastiest kind of H20. Chilled and hot.
Pure water is, quite literally, available on tap.
Once you add a Water System to your basket, we will also add in your Amazon Voucher. So don't worry if you don't see it in there right away.
Once you add a Water System to your basket, we will also add in your discount. So don't worry if you don't see it outside of your cart.
|Friday 24th||9am - 12pm|
|Saturday 25th||Christmas Day - Closed|
|Sunday 26th||Boxing Day - Closed|
|Monday 27th||Bank Holiday - Closed|
|Tuesday 28th||Bank Holiday - Closed|
|Wednesday 29th||9am - 10pm|
|Thursday 30th||9am - 10pm|
|Friday 31st||9am - 12pm|
|Saturday 1st January||10am - 7pm|
|Sunday 2nd January||10am - 7pm|
|Monday 3rd January||10am - 7pm|
|Tuesday 4th January||Back to Normal|