Enjoy filtered, instant boiling and chilled water, all at the touch of a button from one smart system for less per day than a can of fizzy drink or single bottle of water
All this from one smart system
World leading filtration, bacteria killing UV treatment, removes 99% of microplastics, no limescale
Mains connected means unlimited pure water, never runs out or requires refilling
Instant hot or chilled water all at the touch of a single button from one device
Works for hot and cold drinks, bottles, jugs, pots, and pans
It will become the most used appliance in your kitchen
Owning one of our Water Systems is so easy
1. Pay in interest free instalments with no credit check from £27.49 per month
2. Expert installation is included at no extra cost
3. Free collection and full money back guarantee if you change you mind within 30 days of installation
4. All you have to do is change the filter twice per year which takes less than 5 minutes.
Why thousands of homes are
choosing Virgin Pure
Virgin Pure is the only home water drinking solution to give you the clean, fresh taste of mineral water and all of the functionality of an expensive integrated tap for a fraction of the cost
 |
 |
 |
|
|---|---|---|---|
| Virgin Pure | Bottled Water | Filter Tap | |
| Unlimited supply, never runs out |  |
|
|
| Dispenses instant chilled water | |
|
|
| Dispenses instant hot water | |
|
|
| UV prevents bacteria developing | |
|
|
| Removes microplastics | |
|
|
| Easy for kids to use | |
||
| Ave. weekly cost over 3 years | £5.87 | £18.05 | £15.64 |
Get all of this now and save more than £1500 over 3 years vs. bottled water and integrated taps
All costs based on a family of 4 consuming 6l of drinking water per day
Based on Virgin Pure Smart Service
Bottled water costs based on 6x 1.5l bottle pack, best selling 5 on ocado.com 5/2/2021
Tap based on Quooker Fusion tap with Cube Filter 8/3/2023
85% of Virgin Pure families drink more healthy water and fewer sugary drinks
And staying hydrated makes a big difference to your physical and mental wellbeing, helping concertation, mood, digestion, and preventing illness.
The worlds most powerful
countertop filtration system
Virgin Pure Home Water System II
vs. the best selling filter jug, what’s removed?
| Virgin Pure Home Water System II | Leading Filter Jug | |
|---|---|---|
| Chlorine | |
|
| Limescale | |
|
| Lead | |
|
| Copper | |
|
| Bacteria and parasites | |
|
| Cysts | |
|
| Mercury | |
|
| Asbestos | |
|
| Herbicides and Pesticides | |
|
| Manufacturing waste | |
|
| Hormones | |
|
| Medical Waste | |
|
| *Comparison vs. Brita Maxtra 2 filter source www.brita.co.uk | ||
Unlimited, instant Pure Water means you’ll never run out or have to refill
Our engineer will connect your new water system to your mains water supply with a clever 2 way valve which doesn’t interfere with other plumbing.
Better for the environment
A family of four switching to Virgin Pure from bottled water reduces their carbon footprint by 70% and saves about 2500 plastic bottles per year.
More energy efficient than a kettle using
just 0.67 KWh per day, that’s about 4p
How energy usage compares for
a single cup of hot water vs. a coffee maker and kettle
Single serve coffee maker*
0.26 KWh per cup
Electric Kettle**
0.11 KWh per cup
Home Water System II
0.07 KWh per cup
* Source: https://www.siliconvalleypower.com/residents/save-energy/appliance-energy-use-chart
** Source: https://checkappliance.co.uk/how-much-energy-does-a-kettle-use/
1500+ Trustpilot Reviews • Excellent •
Great service, perfect product for the hard water area i live in, water has never tasted so good, highly recommend, wish id got this several years ago when i 1st heard about it
Leo
Great bit a kit save a lot of messing about hot water ice cold water at a touch of a button great service as well well Happy with my purchase
Keith Gregory
I’m absolutely over the moon with my Virgin Pure filter. Cold drinks taste so good and a cup of tea in the morning is divine. I love the boiling button, so useful for filling a saucepan to cook veg of rice quickly. The customer service team are great as well, so helpful and kind. Getting this was the best thing I’ve ever done! Thank you
Caroline King
Great unit, chilled and hot water always on tap. I drink lashings of tea, my wife loads of bottles water so its great. Installation was very professional. Sits on corner of worktop in a corner that was dead space anyway. Very happy.
Tim Sagar
This has saved me so much money! I use to spend over £10 a week on bottled water as our tap water isn’t nice! Best purchase I’ve ever made!
Callum Harris
This machine it’s simply amazing now my children drink water more often never doing complaints because it’s not chilled enough and I don’t need to clean any more the lime scale from my kettle that was so unhealthy
Mariela Pestana
I had a very positive experience and great customer service from Oscar . He was very helpful to me . I am so happy I invested in 2 devices too . The water tastes great ! The engineer who came to fit my device - Ashley went over and above too . I would highly recommend this company.
Farrah Ghani
Love this little machine! Hot and cold filtered water whenever I want without the headstone of boiling kettles!
Michael
Ready for Pure Water?
Once you add a Water System to your basket, we will also add in your Amazon Voucher. So don't worry if you don't see it in there right away.
Once you add a Smart Service Package to your basket, we will also add in your discount. So don't worry if you don't see it outside of your cart.
Once you add a Water System to your basket, we will also add in your discount. So don't worry if you don't see it outside of your cart.
Once you add a Water System to your basket, we will also add in your discount. So don't worry if you don't see it outside of your cart.
Once you add a Water System to your basket, we will also add in your discount. So don't worry if you don't see it outside of your cart.
Once you add a Water System to your basket, we will also add in your discount. So don't worry if you don't see it outside of your cart.
Once you add a Water System to your basket, we will also add in your discount. So don't worry if you don't see it outside of your cart.
Once you add a Water System to your basket, we will also add in your discount. So don't worry if you don't see it outside of your cart.
Once you add a Water System to your basket, we will also add in your discount. So don't worry if you don't see it outside of your cart.
Once you add a Water System to your basket, we will also add in your discount. So don't worry if you don't see it outside of your cart.
Once you add a Water System to your basket, we will also add in your discount. So don't worry if you don't see it outside of your cart.
Once you add a Water System to your basket, we will also add in your discount. So don't worry if you don't see it outside of your cart.
Once you add a Water System to your basket, we will also add in your discount. So don't worry if you don't see it outside of your cart.
Once you add a Water System to your basket, we will also add in your discount. So don't worry if you don't see it outside of your cart.
Once you add a Water System to your basket, we will also add in your discount. So don't worry if you don't see it outside of your cart.
Once you add a Package to your basket, we will also add in your discount. So don't worry if you don't see it outside of your cart.
Once you add the Smart Package to your basket, and progress to the last stage of the checkout process, we will then add in your discount. So don't worry if you don't see it before then (such as in the cart).
Once you add the Smart Package to your basket, and progress to the last stage of the checkout process, we will then add in your discount. So don't worry if you don't see it before then (such as in the cart).
Once you add the Smart Package to your basket, and progress to the last stage of the checkout process, we will then add in your discount. So don't worry if you don't see it before then (such as in the cart).
Once you add the Smart Package to your basket, and progress to the last stage of the checkout process, we will then add in your discount. So don't worry if you don't see it before then (such as in the cart).
Once you add a Package to your basket, and progress to the last stage of the checkout process, we will then add in your discount. So don't worry if you don't see it before then (such as in the cart).
Once you add a Package to your basket, and progress to the last stage of the checkout process, we will then add in your discount. So don't worry if you don't see it before then (such as in the cart).
Once you add a Package to your basket, and progress to the last stage of the checkout process, we will then add in your discount. So don't worry if you don't see it before then (such as in the cart).
Once you add a Package to your basket, and progress to the last stage of the checkout process, we will then add in your discount. So don't worry if you don't see it before then (such as in the cart).
Once you add a Package to your basket, and progress to the last stage of the checkout process, we will then add in your discount. So don't worry if you don't see it before then (such as in the cart).
Once you add a Package to your basket, and progress to the last stage of the checkout process, we will then add in your discount. So don't worry if you don't see it before then (such as in the cart).
Once you add a Package to your basket, and progress to the last stage of the checkout process, we will then add in your discount. So don't worry if you don't see it before then (such as in the cart).
Once you add a Package to your basket, and progress to the last stage of the checkout process, we will then add in your discount. So don't worry if you don't see it before then (such as in the cart).
Once you add a Package to your basket, and progress to the last stage of the checkout process, we will then add in your discount. So don't worry if you don't see it before then (such as in the cart).
Once you add a Package to your basket, and progress to the last stage of the checkout process, we will then add in your discount. So don't worry if you don't see it before then (such as in the cart).
Once you add a Package to your basket, and progress to the last stage of the checkout process, we will then add in your discount. So don't worry if you don't see it before then (such as in the cart).
Once you add a Package to your basket, and progress to the last stage of the checkout process, we will then add in your discount. So don't worry if you don't see it before then (such as in the cart).
Once you add a Package to your basket, and progress to the last stage of the checkout process, we will then add in your discount. So don't worry if you don't see it before then (such as in the cart).
Once you add a Package to your basket, and progress to the last stage of the checkout process, we will then add in your discount. So don't worry if you don't see it before then (such as in the cart).
Once you add a Package to your basket, and progress to the last stage of the checkout process, we will then add in your discount. So don't worry if you don't see it before then (such as in the cart).
Once you add a Package to your basket, and progress to the last stage of the checkout process, we will then add in your discount. So don't worry if you don't see it before then (such as in the cart).
Once you add a Package to your basket, and progress to the last stage of the checkout process, we will then add in your discount. So don't worry if you don't see it before then (such as in the cart).
Once you add a Package to your basket, and progress to the last stage of the checkout process, we will then add in your discount. So don't worry if you don't see it before then (such as in the cart).
Once you add a Package to your basket, and progress to the last stage of the checkout process, we will then add in your discount. So don't worry if you don't see it before then (such as in the cart).
Once you add a Package to your basket, and progress to the last stage of the checkout process, we will then add in your discount. So don't worry if you don't see it before then (such as in the cart).
Once you add a Package to your basket, and progress to the last stage of the checkout process, we will then add in your discount. So don't worry if you don't see it before then (such as in the cart).
Once you add a Package to your basket, and progress to the last stage of the checkout process, we will then add in your discount. So don't worry if you don't see it before then (such as in the cart).
Once you add a Package to your basket, and progress to the last stage of the checkout process, we will then add in your discount. So don't worry if you don't see it before then (such as in the cart).
Once you add a Package to your basket, and progress to the last stage of the checkout process, we will then add in your discount. So don't worry if you don't see it before then (such as in the cart).
Once you add a Package to your basket, and progress to the last stage of the checkout process, we will then add in your discount. So don't worry if you don't see it before then (such as in the cart).
Once you add a Package to your basket, and progress to the last stage of the checkout process, we will then add in your discount. So don't worry if you don't see it before then (such as in the cart).
Once you add a Package to your basket, and progress to the last stage of the checkout process, we will then add in your discount. So don't worry if you don't see it before then (such as in the cart).
Once you add a Package to your basket, and progress to the last stage of the checkout process, we will then add in your discount. So don't worry if you don't see it before then (such as in the cart).
Once you add a Package to your basket, and progress to the last stage of the checkout process, we will then add in your discount. So don't worry if you don't see it before then (such as in the cart).
Once you add a Package to your basket, and progress to the last stage of the checkout process, we will then add in your discount. So don't worry if you don't see it before then (such as in the cart).
Once you add a Package to your basket, and progress to the last stage of the checkout process, we will then add in your discount. So don't worry if you don't see it before then (such as in the cart).
Once you add a Package to your basket, and progress to the last stage of the checkout process, we will then add in your discount. So don't worry if you don't see it before then (such as in the cart).
Once you add a Package to your basket, and progress to the last stage of the checkout process, we will then add in your discount. So don't worry if you don't see it before then (such as in the cart).
Once you add a Package to your basket, and progress to the last stage of the checkout process, we will then add in your discount. So don't worry if you don't see it before then (such as in the cart).
Once you add a Package to your basket, and progress to the last stage of the checkout process, we will then add in your discount. So don't worry if you don't see it before then (such as in the cart).
| Friday 24th | 9am - 12pm |
| Saturday 25th | Christmas Day - Closed |
| Sunday 26th | Boxing Day - Closed |
| Monday 27th | Bank Holiday - Closed |
| Tuesday 28th | Bank Holiday - Closed |
| Wednesday 29th | 9am - 10pm |
| Thursday 30th | 9am - 10pm |
| Friday 31st | 9am - 12pm |
| Saturday 1st January | 10am - 7pm |
| Sunday 2nd January | 10am - 7pm |
| Monday 3rd January | 10am - 7pm |
| Tuesday 4th January | Back to Normal |
