Introducing Virgin Pure

Enjoy filtered, instant boiling and chilled water, all at the touch of a button from one smart system

A water system designed to help you live a healthy, convenient and sustainable life

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Pure drinking pleasure

Triple-filtered, UV-purified, and with no limescale. Get a crisp, clean taste every time.

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Hassle-free hydration

Never runs out or requires re-filling. Maintenance is simple and required just twice per year.

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One easy system

Unlimited chilled or piping hot water at the touch of a button, all from one smart device.

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Good for the planet

Energy-efficient, no need for single-use plastic bottles, and uses only 2 filters per year.

Designed to fit your kitchen

How it works

State-of-the-art filtration means great taste guaranteed

Our unique four-stage filtration and purification process involves two separate water filters and UV treatment. Removing all the nasty bits you can find in tap water as well as helping to prevent any horrible limescale build-up!

The result? Delicious, pure water for you and your family to enjoy.

Discover our world-class filtration

Hydration without the hassle

Hooked up to your water mains by one of our skilled engineers, you’ll never need to refill or replenish before a pour. There’s also no need to buy plastic bottles of water during your weekly shop, freeing up valuable space in your fridge.

It’s just one tap of a button for instant hot or chilled water, whenever you want at whatever temperature you like it.

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Perfect for healthy households

Our Water System is designed to help the whole family stay healthier by encouraging them to drink more water. We are proud that, when we asked our customers, 85% said they were regularly drinking more water since having Virgin Pure installed.

Plus to keep your kids safe, we’ve also added a clever child lock to the hot button.

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Less power, less plastic

A clever built-in sleep mode powers down your Water System when you’re not using it-automatically saving energy. In fact, independent testing showed our Water Systems are 32% more energy efficient than a domestic kettle

On top of that, our system helps prevent the need for millions of single-use plastic water bottles!

Drink more sustainably now

The word on the street
(and in the kitchen)

694 Trustpilot Reviews • Great • 

Ready for Pure Water?